ONE of the key elements of the internet today is the ability for website publishers to provide a simple way for interested readers to stay in touch with their new "stuff".
Whatever you produce be it words, artwork, music, video or actual items to buy if you don't have your site updates linked into RSS feeds you are missing out on where the internet is going.
I have written about it before where I was highlighting how to grow a community, but things have changed and whereas I wrote in that piece that you could use these tools to allow people to link up on your own site, that is not the only place to look nowadays.
Through RSS feeds people can place small buttons to display your new "stuff" wherever they want to; on their own sites, in their email signatures or on their social networking pages.
And as Jeff Jarvis writes today, looking further into the future and beyond the days of the home page, you could be keeping interested readers in touch with your work whenever they choose.
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